40 (Most Popular) Best WordPress Themes 2025
In this listicle, you will find the most popular and best WordPress themes for building any website type.
Blog, eCommerce, portfolio, corporate, agency – super niche or general – IT DOES NOT MATTER!
These themes are screaming to become the foundation of your online success.
Over the past few years, our team has studied and tested hundreds (if not thousands) of themes considered “popular.”
I don’t think it was easy. Sleepless nights, red eyes, and too much coffee eventually led us to this conclusion.
This is THE theme collection.
We chose the top 40 based on downloads, customer reviews, updates, user-friendliness, and compatibility with mobile devices and plugins.
You cannot go wrong with any of these. Period.
They all deliver a powerful, modern, and high-performing website at a fraction of the cost of a real coder.
LET’S DO IT!
The Best WordPress Theme For Most
Divi
You can’t go wrong by choosing Divi theme. It is used by over 2M users and installed on countless websites worldwide. It comes with a Divi Builder, which is easy to use and very flexible. Without experience with WordPress or website building, you can build any website using Divi.
The Best WordPress Themes To Consider
Best and Most Popular WordPress Themes
1. Divi – Best For Most
Divi is the most popular WordPress theme ever released, with over 2 million users worldwide. Its motto is “The sky is the limit.”
In short, Divi offers you UNLIMITED customization features and superior AI functionality.
The Divi Builder is a feature that will help you create the layout of your dreams.
The Divi layout builder will allow you to CHANGE ANYTHING in your layout, from colors and icons, to page and post formats. It is based on a drag-and-drop interface that everyone can use.
You can install the theme and upload content in less than an hour. (More like minutes!)
You can read our full Divi review here for more information about this awesome WordPress theme.
More info / Download
2. Kadence
With Kadence, you can quickly master modern and professional websites. It’s a popular WordPress theme that gives you the confidence you need when building and running a top-class website.
Kadence offers seamless integration with tools like Elementor, WooCommerce, LearnDash, Give, and bbPress. This means you get flexibility and compatibility with many platforms and plugins you already use.
While the demo material is spectacular, what truly sets Kadence apart is your ability to go beyond it—thanks to powerful custom configurations and wide support for third-party integrations.
In other words, Kadence doesn’t limit you in any way. You can create exactly the kind of website you want—for yourself or your clients. Build with confidence, customize without boundaries, and launch with ease.
More info / Download
3. Jevelin – Best WordPress Theme
Jevelin is one of the premium WordPress themes that is the highest-rated available today. It performs top-notch as a multipurpose tool, with deep customization capabilities and an intuitive visual page-building process that you can quickly master.
A perfect theme for personal, professional, business, or corporate websites.
Jevelin has the stuff you need to bring your project into the 21st century.
Bloggers find in Jevelin a peculiarly comfortable space where they can effortlessly spread their views and ideas through different types of content. Words, photography, videos, or any other content idea you have, work for Jevelin.
NO THEME can get your point across like Jevelin can.
Give Jevelin a go today, and feel the difference!
More info / Download
4. Kalium – Best For Minimalistic Websites
Kalium is one of the best WordPress themes for portfolios and blogs. Potential employers and customers will be amazed as they navigate your well-designed page.
Your site will be highly customizable, as you can alter or change every element.
The addition of the valuable Slider Revolution allows you to display content in the most artful ways possible.
You may also add custom animation, effects, and transitions. Several portfolio variations allow you to showcase each content element differently.
This will provide a REFRESHING browsing experience for readers, resulting in a larger view count.
No specialized knowledge is needed to create pages easily. This eliminates the need to hire web development companies.
5. Astra
Astra is one of the most popular WordPress themes for any website. What’s special about Astra is its amazing free version, which you can use (for free) forever.
Astra delivers excellent customization capabilities, tailoring your needs and requirements to a tee. It also smoothly integrates with all modern page builders, so you know coding is a thing of the past.
Another remarkable thing about Astra is how lightweight and fast it is to load.
In short, Astra ensures easy work for the best result that will take your site’s user experience to the next level.
More info / Download
6. Elementor
Elementor is the complete solution for building your dream website with its excellent drag-and-drop page builder and multiple ready-made site templates.
When you first start, you don’t need anything else. Thanks to a beginner-friendly interface, you can enjoy fast and effortless website building, even without prior experience.
Trust me, you’ll learn everything on the fly.
Elementor is great for online stores, business websites, blogs, portfolios, etc.
Enjoy total design freedom and start your online journey for free.
Note: If you haven’t sorted out hosting, you can opt for Elementor’s cloud website service.
For more, you’re always welcome to read our comprehensive Elementor review.
7. Avada
Avada is a great theme that will work well for any site you want to make. You can easily design your dream project from personal blogs and online portfolios to agency or niche news websites.
As one of the most sold WordPress themes, over 1M users currently use it.
They were customized through the Fusion Builder, an easy-to-use and efficient visual page builder.
Plus, no matter your problem, the support center will help you resolve it.
The Avada theme is also an excellent choice for cases when you want to start selling products or services. Its design works perfectly with ecommerce plugins, such as WooCommerce.
The bottom line is that regardless of your online business plan, Avada is one of the options you should consider.
More info / Download
8. Ultra
Ultra is a powerful and popular WordPress theme that makes responsive sites quickly.
You can start immediately with the 60+ design layouts and twelve extra boulder add-ons to enhance your online presence.
Ultra includes multiple configuration options, control over colors and typography, a built-in mega menu, and great portfolio and eCommerce functionalities.
The theme is also optimized for mobile and SEO, ensuring excellent performance and improved Google friendliness.
It takes minutes, and you can already see your page coming together with Ultra.
More info / Download
9. OceanWP
OceanWP unlocks an ocean of opportunities for building a website and gaining more online recognition.
The fast collection of ready-made demos covers e-commerce, photography, portfolios, agencies, businesses, and many other niches, so there’s something for everyone.
But you immediately expand OceanWP’s possibilities with simple customizations and editing, which can make a default demo look completely different.
You’re the boss with OceanWP.
The theme is also 100% translatable, accessibility-ready and lightweight (for fast loading). We also like OceanWP’s seamless Gutenberg integration, but you can also work with Elementor, Beaver Builder and other site editors.
More info / Download
10. GeneratePress – Fastest WP Theme
While GeneratePress’s demos are more basic, they provide a solid foundation for creating any website, large or small.
It’s also an excellent solution if you build multiple websites because it easily caters to different niches (with nearly 100 demos!).
Another specialty of GeneratePress is that it’s free and open-source; you can upgrade to the pro version anytime.
It’s no secret that you’ll generate epic websites with GeneratePress, so test it out and see how well it’ll fit your project needs.
More info / Download
11. WoodMart – Best for eCommerce
WoodMart is one of the most popular WordPress themes, with tens of thousands of downloads. It specializes in eCommerce and offers 70+ demos.
You use WoodMart for any online store you want. The sample fits your project by default (it’s very likely!). You can still customize the configuration and style it however you want (Elementor).
Ajax technology, great filtering, a mega menu, a quick shop, and a slider are just a few features. What we also like about WoodMart is the many available language packs you can download, saving you time.
Go eCom with WoodMart!
More info / Download
12. TheGem – Best For Business
TheGem has been developed by a dedicated team of coders and designers to provide a robust and reliable framework for all kinds of websites.
It best suits professional portfolios and personal or corporate blog websites, with dozens of dedicated layout designs you can easily customize through the WPBakery page builder.
The Gem also has plenty of conceptual demo websites for businesses, gyms, spa centers, creative design agencies, and online stores powered by WooCommerce.
It also includes many more template pages than you’ll know what to do with, ensuring you always find what you need to make your content shine.
Regardless of the project on your hands, TheGem HAS WHAT YOU NEED to succeed.
More info / Download
13. Webify – Best For Landing Pages
Webify is becoming one of the most popular WordPress themes. With its many features and functions, anyone can effortlessly use it.
Webify is a multifunctional site skin with over 20 neat and modern demos.
With Webify, you can establish pages for businesses, agencies, freelancers, bloggers, and online store owners. Let’s make it short and say that Webify is FOR EVERYONE.
Some more features of Webify are the parallax effect, 200+ elements, compatibility with WPML for translation, and mega menu.
Documentation and support are also on point, so you never feel lonely on your journey to a victorious launch of your online space.
More info / Download
14. Uncode – Best For Creatives
Uncode is another popular WordPress theme that focuses on beautiful design. The tool is equipped with an amazing set of elements and features that make creating highly interactive websites easy.
It also focuses on legibility and brand identity, extensively customizable typographical options and advanced color schemes. Uncode is efficiently coded to load fast and be easy on any hosting.
It is also very social media friendly, allowing for virilization of content and maximized exposure. Uncode is a theme that lets you build websites that people CAN ENJOY and want to share with others immediately.
If you have something to say and need a beautiful soapbox to tell it from, Uncode is YOUR THEME.
More info / Download
15. Salient
This premium WordPress theme offers a beautiful and impressive look for your site, which is one way to retain traffic.
Salient’s extended HD video documentation will be useful if you have never customized a theme.
Your site can be full-width or boxed; this modification can be done with a single button click.
Salient is ready for all your creative and professional ideas!
More info / Download ]
16. Total – Best For Timeless Websites
Total has been developed to perform at top level across many fields and industries.
It requires no coding to provide webmasters with professional-quality websites with resourceful features built right into the theme.
This theme deploys WPBakery, which provides front-end and back-end page design and layout customization solutions.
Total is a flexible framework for constructing articulate websites packed with modern features, such as amazing ready-made premium sliders and impressive mega menus with plentiful customization options.
Total also includes multiple page templates and live demo websites you can deploy within a few clicks. Be awesome with Total today!
More info / Download
17. BeTheme
BeTheme is one of the most impressive multipurpose themes, available for under $60.
You can use this theme for every project and you won’t need to buy another one.
Improved column grid with features even a 5 and a 6 column layout. This helps create a friendlier and MORE engaging layout, which will convince your visitors to return.
The Grayscale effect of this theme will help you save loading time by rendering pictures only when the viewer accesses them.
The child theme file is also included in the download package. Please take it to the extremes with BeTheme.
More info / Download
18. Litho
Litho is a popular WordPress theme that fits any industry and niche. It comes with 36 demos and 300+ page layouts that you can use however you like.
Litho handles it easily for you, online stores, portfolios, blogs, agencies, and small and large businesses.
Plus, you can customize Litho to the extreme using the drag-and-drop builder, Elementor. No coding and design knowledge is necessary to build a web masterpiece with Litho.
The theme also comes with regular updates and quick-response support, and we’re stoked to offer a helping hand.
Realize your ideas and launch a powerful website quickly because you deserve it.
More info / Download
19. Massive Dynamic
Massive Dynamic is an unimaginably flexible platform for developing beautiful, attractive websites across various industries and fields.
This theme simplifies the website design and building process through the real-time Live Website Builder and COOL setting configurations.
Massive Dynamic offers customized, professionally designed demos for niche and general applications. It all works for Massive Dynamic, from corporate and commercial websites to business and personal sites.
Massive Dynamic gets you from concept to live website in the blink of an eye.
eCommerce support and functionality are fully included out of the box, makings things even easier. What’s not to love?
More info / Download
20. Sway
Sway is a popular multipurpose WordPress theme that can efficiently work for your business, personal or corporate. Even as a freelancer or creative agency, you can SUCCESSFULLY employ the fantastic perks of Sway.
With 65+ samples and 350+ blocks, Sway delivers a massive bundle of components that will do you well. What’s best? This is not it.
Sway also includes the WPBakery page builder, Slider Revolution, an online shop, a blog, parallax effects, and bbPress compatibility.
Don’t miss this powerful WordPress alternative and start online LIKE A CHAMP.
More info / Download
21. Stockholm
Stockholm is a popular WordPress theme due to its remarkable multi-concept approach. It can be used to build personal, eCommerce, agency, fashion, wedding, and hotel websites, to name a few.
With your added signature touch, you can go above that and create a web space that stands entirely apart from the norm.
Stockholm has many features, including a drag-and-drop page builder, Slider Revolution, a flexible header, Twitter and Instagram social media feeds, and parallax effects.
Whatever your idea might be, Stockholm will help you bring it to life. Waste no time and begin now.
More info / Download
22. Shopkeeper
Shopkeeper is a perfect choice for a trendy WordPress theme for your online store.
It is perfect for novice and seasoned website developers, with amazing features and customization options.
The broad slider can promote your products, special packages, or other services. With Slider Revolution, producing beautiful and responsive slideshows is easy.
Shopkeeper is also bundled with WPBakery, which allows you to add and organize elements in your website using the codeless editor.
This theme also has countless custom widgets and powerful theme elements.
Shopkeeper makes it EASIER for you TO MARKET your product online and reach a broader range of audiences.
More info / Download
23. Consulting
Consulting is a super versatile WordPress theme for business and finance. The bundle includes over 50 demos covering a wide range of topics, so the options are endless.
The fun does not end here.
You can modify Consulting to the last detail with the convenient drag and drop technique.
100s of practical layouts, header builder, multi-location Google Maps, Slider Revolution, and 250+ custom elements- this and heaps more- are what you receive from Consulting.
And if you ever need additional assistance, the documentation and friendly support team are always at your disposal. Take your consulting business to NEW LEVELS of success now!
More info / Download
24. Appilo
Appilo is a highly resourceful WordPress theme ideal for building a striking and impactful landing page. Whether this is for an application or a business, Appilo covers them both and then some.
With 90+ predefined demos, you can quickly find the right look for your objective. Still, it is unnecessary to stick with the default settings.
Appilo comes with the Elementor drag and drop page builder, so MAKING ADJUSTMENTS will be a breeze.
Every user also profits from the professional support team and a lifetime of updates, which keep your website running smoothly for years.
Start on the internet like a champ with Appilo and enjoy the remarkable outcome.
More info / Download
25. Ekko
Undoubtedly, Ekko is one of the most popular WordPress themes. It is a tool for almost any website.
Remember that the bundle includes 50+ full demo websites that you can implement immediately.
In addition, Ekko comes with 200+ blocks and 40+ elements. As if that weren’t enough, Ekko is paired with a drag-and-drop page builder.
Whether you’re creating your first or tenth website, with Ekko, everyone succeeds. This killer solution offers unlimited possibilities for creating the exact website you want.
More info / Download
26. Norebro
Norebro is one of the most popular WordPress themes. It can be used to create almost any website.
You have all the content and the must-have features at your service – you only need to put them to use. Bringing into being the unique project page you are willing to launch is closer than ever with Norebro.
Norebro answers all your questions and eases up the site development process.
More info / Download
27. KALLYAS
KALLYAS is a solution to many problems. It is a capable and intuitive website-building platform, offering flexibility and thorough resources.
Every website built with KALLYAS will always be CREATIVE and UNREPEATABLE.
Thoroughly out-of-the-box functional online store template pages make KALLYAS a skilled salesman and a natural theme for running various commercial operations.
Laboriously designed portfolio styles and layouts provide a prime platform for professionals looking to showcase their capabilities to potential employers in a sleek, memorable presentation.
Breath-taking parallax visual effects and modern one-page website capabilities further enhance what KALLYAS can help you accomplish.
More info / Download
28. Soledad – Best For Bloggers
Soledad is the most popular WordPress theme, covering every category, from a simple personal food blog to a tech news site.
You must do something right when your product holds a WordPress sales record.
Over 250 home page demos are available for all users. But you have 1,000s of available combinations to work with.
Users also access a MASSIVE color palette and a stunning website gallery. An online documentation source is available for those who wish to learn more about Soledad.
Thanks to the WordPress Live Customizer feature, you can preview all changes before applying them. This ENCOURAGES creativity by making it easier to correct mistakes.
More info / Download
29. Infinite
Infinite is a multipurpose WordPress theme that works smoothly with many premium plugins and features.
You will find it adaptable to all posting format needs and very responsive. As tested by Google, Infinite has INCREDIBLE speed performance, and its SEO has improved.
It is WPML compatible for easy translations. Infinite can create thumbnails to fit portfolio, blog, or gallery elements. If you are building a business page, you can set up shops with WooCommerce support.
With a beautiful live customizer, infinite lets you test your creative ideas in real time.
Backgrounds get their special touch with LightBox and additional CSS files and animations.
MAKE a website stand out. MAKE it with Infinite.
More info / Download
30. Hongo
Hongo is one of the most popular WordPress themes, and it is exclusive to establishing great online stores.
Thanks to WooCommerce integration, ready-made demos, page layouts, and WPBakery, anyone can create a dream eCommerce website.
You can start pushing products and your journey to success with little work and time.
You will find 11 demos covering fashion, furniture, jewelry, lingerie, watches, and electronic stores.
With your creativity, you can expand Hongo’s possibilities beyond the limit. As if that were not enough, you can expect new samples to drop with upcoming demos.
Ensure a SPECTACULAR shopping experience with Hongo.
More info / Download
31. Essentials
Essentials is a well-liked WordPress theme that you can use for multiple businesses and projects. You can set things up quickly with its numerous demos and endless templates.
In addition, Essentials allows you to work with Elementor or WPBakery page builder.
That’s so awesome.
Other specialties of Essentials include customizable website width, shape builder, global dynamic styles, and Master Slider.
If you need a modern, popular and unique solution for your project, you better not miss Essentials. Even if you work on multiple websites, this theme will handle them.
More info / Download
32. Digeco
Digeco is a premium WordPress theme designed for startups and agencies. It is a good choice if you want to follow modern mobile trends in terms of performance and design.
It’s a highly resourceful alternative that helps you get your business online sooner rather than later.
The package includes over 20 demos, 120 blocks, and 30 demos. Of course, Digeco is also 100% editable and configurable, allowing you to drag and drop.
Portfolios, blog, one-click installation, Google Maps, and WPML compatibility are some of the extras of Digeco.
More info / Download
33. XStore
XStore has been created through a lengthy design and development process to be the ultimate theme for successful online commercial ventures.
With XStore, rookies and veterans can equally craft the most engaging modern online shops in a MATTER OF MINUTES.
XStore packs powerful premium plugins that streamline and simplify the website-building experience. It includes WPBakery, Slider Revolution, and Contact Form 7 plugins, which make short work of most design tasks.
XStore’s generous collection of professionally designed website templates can be readily imported with a single click.
Artisans and handcrafted creators love XStore because it lets them market their wares FROM DAY ONE, through a seamless, professional interface.
More info / Download
34. Specular
You can sit back, relax, and let Specular’s excellent features do their magic. Set up your professional portfolio websites that will take little time to complete.
Specular includes 30+ demos, 8 blog styles, WPBakery page builder, jaw-dropping parallax sections, Revolution Slider, elegant header options, and unique layouts.
Specular has all the right tools for webmasters to create ONE-OF-A-KIND business websites ready to hit the road and start marketing your products and services from day one.
More info / Download
35. Werkstatt
Werkstatt is a flexible platform that allows quick and easy creation of resourceful websites. Customizing everything requires only a few clicks.
No coding ability is necessary to use Werkstatt to its fullest extent. Werkstatt lets you find your way about its features intuitively with impressive documentation.
Top-notch customer support is available 24/7 to meet your every need.
Businesses, professionals, freelancers, and bloggers find a solid, robust ally in Werkstatt.
Unique portfolio features allow you to showcase your content in an attractive presentation. IMPRESS YOUR AUDIENCE with seamless transitions and animations.
Werkstatt is simply every website you’ve ever wanted, all at your disposal.
More info / Download
36. Sassico
Sassico is a versatile WordPress theme that works well for startups, agencies, and other tech projects. The bundle includes different one- and multi-page home page demos.
In addition, Sassico has plenty more inner pages for your convenience. Every layout works well out of the box due to its clean and creative look.
For everyone who likes to change and improve things, you can customize Sassico, too. With the Elementor page builder, of course!
WITHOUT THE NEED to write code.
Due to its resourcefulness, you will find nothing missing in the Sassico package.
More info / Download
37. Merchandiser
Merchandiser is a sound and effective tool for webmasters to easily put together modern websites focusing on eCommerce, a full range of product display features, and advanced shopping cart capabilities within a few minutes.
This theme has every plugin you need to quickly create sophisticated pages and a wealth of predesigned template layouts.
You don’t feel up for starting from scratch? Pick Merchandiser.
You understand why Merchandiser is such an EFFECTIVE TOOL for the modern online salesman or marketer.
Add your content, do your thing, and Merchandiser will take care of the rest!
More info / Download
38. The7
The7 is one of the most popular themes ever released. Even if the theme is very popular, you can create a unique website due to the easy-to-customize layout and skins.
WPBakery helps you easily build any layout you have in mind. In addition to the builder, you will also get the Slider Revolution, Go Responsive Pricing & Compare Tables, and the Layer Slider, all for free.
Installing this theme is simple and quick.
Once you buy it, you will receive a .zip file to upload to WordPress. Then, you will just need to activate it from the appearance section of your dashboard’s menu.
More info / Download
39. Brooklyn
The Brooklyn creators are advertising it as the last theme you need to buy. They base this affirmation on that Brooklyn offers all the features and customization options needed within a multipurpose theme.
The Brooklyn theme is built on the ZURB Foundation framework, making it one of the most responsive themes on the market.
If you have no experience with WordPress or any other CMS and barely know a theme, you can still customise and manage the Brooklyn theme.
Brooklyn contains everything you need to know about managing your site, from installation to post scheduling.
More info / Download
40. Bridge
Regardless of your topic or niche, Bridge has suitable and versatile functions to create an engaging and interactive interface for your audience.
If you want to start an eCommerce project, the Bridge WordPress theme is one of the first things you need.
It has a minimal layout, with drop-down menus, suggestive icons, and other attractive and functional design elements. You need not worry if you need this theme for a non-English website—it is easily translatable.
The drag-and-drop page builder lets you select the elements you want and create a unique layout in less than an hour.
It features built-in vector icons, a background slider for multimedia content, and a collection of four fluid, animated transition effects powered by AJAX.
Build the bridge between your customers and business with Bridge.
More info / Download
Most Popular WordPress Themes Ranked
Popularity figures are approximate active-site counts drawn from WordPress.org install
numbers, licensed marketplace sales, and BuiltWith scans (rounded to the nearest 10 K, 2025-Q2).
Bars are scaled relative to Elementor’s ≈ 17 million active sites (100 %).
Making a choice:
- If you’re a web designer or developer looking to unleash your creativity, Divi might be your best bet.
- For those seeking a quick and beautiful solution for a professional website, Jevelin offers a straightforward yet powerful path.
- And if performance is paramount, especially for content-driven sites, Astra‘s efficiency and customization capabilities make it a top contender.
Remember, the best theme is one that not only looks great but also serves your website’s goals and grows with your needs. Consider your project’s requirements, technical expertise, and plans before deciding. Whichever theme you choose, Divi, Jevelin, and Astra can turn your website vision into a stunning reality.
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